About Our Dealership

"As West as it Gets"

As the only Harley-Davidson dealership on the Oregon Coast, Highway 101 Harley-Davidson, welcomes you to our store. Whether you are looking for a new bike, needing service or on that ride of a lifetime enjoying the beautiful Oregon Coast, our staff is passionate about everything Harley and looks forward to meeting you and taking care of your motorcycle needs. Owners, Al and Karen Pettit have owned the store for over 13 years. The experience and longetivity of our team means consistency and excellence in the customer experience. Harley-Davidson has also recognized us over the years with the prestigious  Bar and Shield Award of Excellence. Come see us on the coast, grab a cup of coffee, and experience what makes us different than the rest.


Contact Us


Highway 101 Harley-Davidson® is conveniently located near the areas of Eugene, Roseburg, Florence and Newport.